From Mongolia to the World
Born in Mongolia · Shared worldwide
One source · One Mongolian brand
A growing global presence — Mongolian cashmere, represented by GOBI.
Our origin
Mongolian Cashmere, Represented by GOBI
GOBI began at the source of the fibre. Today, we bring Mongolian cashmere to customers through official websites, international marketplaces and physical stores across global markets.
Our growth is not only expansion. It is Mongolia showing the value of its own cashmere to the world.
GOBI worldwide at a glance
- Years of Mongolian cashmere expertise
- 45
- International e-commerce launched
- 2017
- Regional websites
- 4
- Countries with physical stores
- 5
Our global journey
Growing with purpose — each new channel brings the story of Mongolian cashmere closer to the people who wear it.
Our global journey
Physical Retail Expands
Physical retail expands across Germany, Japan, Turkey and Kazakhstan.
Our global journey
International E-commerce Launches
International e-commerce launches through gobicashmere.com.
Our global journey
Regional Websites Open
Regional websites open across North America, Germany and the United Kingdom.
Our global journey
Marketplace Presence Begins in China
Marketplace presence begins in China through Tmall and JD.
Our global journey
European Marketplace Expansion
European marketplace expansion begins through Zalando.
Our global journey
Marketplace Growth Continues
Marketplace growth continues across Germany, the United States, South Korea and Europe.
Official websites · Direct, regional, local
A GOBI Experience, Wherever You Are
Through regional websites and local languages, GOBI makes Mongolian cashmere more accessible across key global markets.
2017 International · 2019 North America · 2019 Germany · 2022 United Kingdom
Marketplace presence
GOBI, on the platforms customers already trust. Our marketplace growth creates more ways to discover authentic Mongolian cashmere — while GOBI remains the defining brand in every market.
Origin: Ulaanbaatar, Mongolia.
Marketplace names and marks are shown solely to identify GOBI's retail presence.
Physical retail
Our world, in person.
Official stores · Franchise & partner stores
Where to Find GOBI
Official stores
Mongolia — Ulaanbaatar
Germany — Berlin · Düsseldorf
Franchise & partner stores
Japan — Tokyo
Turkey — Ankara · Istanbul
Kazakhstan — Almaty
At the source · Ulaanbaatar
- Square metres across two Ulaanbaatar stores
- 4,700
- Flagship Store, near the factory
- 2,200
- Galleria Store, near the Government Palace
- 2,500
Made in Mongolia. Seen around the world.
At the source
Two Large-Format Stores in Ulaanbaatar
The 2,200 m² Flagship Store near the factory and the 2,500 m² Galleria Store near the Government Palace — 4,700 m² of Mongolian cashmere at its source.
Frequently Asked Questions
What does "From Mongolia to the World" mean for GOBI?
It means GOBI brings Mongolian cashmere from the source of the fibre to customers worldwide through official websites, marketplaces and physical stores.
When did GOBI launch international e-commerce?
GOBI launched its international e-commerce website in 2017.
Which regional websites does GOBI operate?
GOBI operates regional websites for the international, North American, German and United Kingdom markets.
Where is GOBI available through marketplaces?
GOBI is available through selected marketplaces across China, Europe, the United States and South Korea.
Where does GOBI have physical stores?
GOBI has a physical retail presence in Mongolia, Germany, Japan, Turkey and Kazakhstan.
Why does GOBI's global presence matter?
It allows Mongolian cashmere to be represented by a Mongolian brand, bringing the value of the fibre from its source to customers around the world.
Visit Us in Person
Official stores in Mongolia and Germany; partner stores in Japan, Turkey and Kazakhstan.
Mongolian Cashmere, From the Source
Shop the collection online — delivered across the UK.
