We are all interconnected through our environment. The air we breathe, the earth we walk, and the water we drink connect and sustain us.
Earth Day is a beautiful reminder of how much our earth provides for us.
“That’s why it’s more important than ever that Earth Day is seen as a rallying cry for real action on the climate crisis.” - Zoe Ghertner - British Vogue
Here at GOBI Cashmere, we source directly from the Mongolian herders whose goats provide us with the premium cashmere wool we work with every day to create the most beautiful, high-quality garments for you.
Why do we celebrate Earth Day?
You can see, feel, and hear it all around us - pollution, climate change, and the deterioration of our precious planet. Earth Day is a signal to all of us that we are not hopeless. We can take responsibility for our planet and make incremental changes to our lifestyles that can make a huge difference to our environment.
Earth Day was created as a way to channel the growing public awareness of environmental issues into a coordinated effort to address these challenges and push for governmental changes.
The outpouring of support has led to the creation of the Environmental Protection Agency and the passage of several landmark environmental laws including the Clean Air Act and the Clean Water Act in the United States.
Inspired by Earth Day, other important environmental events have followed suit like World Water Day, Arbor Day, and World Wildlife Day amongst others.
When was the first Earth Day?
US Senator Gaylord Nelson was inspired by the anti-war movement of the 1960s to address the growing concerns about environmental issues. Nelson was looking to create a grassroots movement that would bring attention to the urgent need for environmental protection and conservation.
Earth Day first took place on 22 April 1970, with activities and events across the United States. Millions of people participated in rallies, marches, and educational events focused on environmental concerns, successfully bringing awareness to these causes.
Today, Earth Day is commemorated across 190 countries.
What started as a grassroots movement has now turned into a timely call to action across the world.
Why is Earth Day important?
Earth Day is important because it raises awareness about the critical environmental challenges facing our planet and it encourages people to take action to address these issues.
Earth Day:
If you would like to actively participate in the day’s activities, use search terms like “Earth Day clean-up events near me” or gather your community to clean a beach or a park. You can also write to your local MP asking for changes to environmental policies.
Another way to do your part is to incrementally make everyday changes around your home like collecting and mending clothing that can be repaired, repairing leaky faucets, or creating an at-home compost area.
Our natural colour cashmere collection is a beautiful way to start incorporating undyed, natural tones into your wardrobe as well. All of our cashmere wool is hand combed during the natural moulting season. The goats are tended to by Mongolian nomads who have been using the same technique for centuries.
GOBI’s Natural Colour Basic Crew-Neck Sweater
Our natural colour cashmere is undyed and unbleached, left in the natural shades of Mongolian goats.
When is Earth Day 2023?
Earth Day has been held every 22 April for over 50 years.
Earth Day 2023 theme
This year’s Earth Day theme is ‘Invest in Our Planet,’ which is a continuation of the Earth Day theme from 2022, highlighting the significance of this strong statement.
As our commitment to you, GOBI adheres to the following brand values and principles:
The importance of working together
We pride ourselves in working closely with organisations across the cashmere industry.
We partner with:
And we will continue to look for innovative ways to craft the finest Mongolian cashmere, from herder to finished garment.
Earth Day has become a symbol of environmental activism, marked around the world every year.
